KNACKCITY
Two Sides. One Marketplace.
PLATFORM
Mobile App · Webview
SCOPE
Two-sided Marketplace
CATEGORY/ INDUSTRY
Marketplace
STATUS
Released
TOOLS
Figma · Figma Make
01 - INTRODUCTION
KnackCity is a two-sided marketplace that connects people who need work done with skilled service providers looking for opportunities — from carpenters and cleaners to gardeners, pet care providers, and more.
02 - APPROACH
Designing for both sides
of the marketplace.
01
UNDERSTAND THE MARKETPLACE
Competitor research across service marketplaces helped identify common patterns, user expectations, and opportunities for simplifying the experience on both sides of the platform.
02
CONNECT BOTH USER JOURNEYS
I mapped the two journeys in parallel — from creating and posting a job to reviewing applicants and hiring, and from building a provider profile to discovering opportunities and applying.
This helped ensure that actions on one side naturally connected with the experience on the other.
03
DESIGN MOBILE-FIRST, EXTEND TO WEBVIEW
The mobile application formed the core experience, while the webview extended the same product experience to the web. Both were designed with consistent interactions, visual language, and information hierarchy.
04
PROTOTYPE & REFINE
Interactive prototyping helped bring the core journeys together and evaluate how users would move through the marketplace. This allowed key interactions and flows to be refined before handoff and stakeholder review.
03 - MY ROLE
My contribution
I was involved throughout the product design cycle, translating the product requirements into practical experiences while working closely with the team to shape, refine, and prepare the designs for development.
PRODUCT
Competitor Research
UX Exploration
INTERFACE
Product / UI Design
Mobile App Design
PROTOTYPING
Figma Prototyping
Interactive Prototypes
QUALITY
Prototype Testing
Requirement Validation
— DELIVERBALES
Job Creation & Hiring Flow
Profiles & Skills Show Case
Interactive Prototype
04 - OUTCOME
Final result
The project evolved into a complete mobile and webview experience, connecting both sides through clear and consistent user journeys.
01
A COMPLETE TWO-SIDED MARKETPLACE EXPERIENCE
Designed connected experiences for both people posting jobs and skilled providers looking for opportunities, covering the core journey from discovery to hiring.
02
CONSISTENET EXPERIENCE ACROSS MOBILE & WEBVIEW
Extended the core mobile experience into webview while maintaining a consistent visual language, interaction patterns, and information hierarchy.
03
COMPLEX MARKETPLACE FLOWS SIMPLIFIED
Turned multiple actions — including job creation, provider discovery, applications, profile management, and hiring — into clear and structured user flows.
04
A PRODUCT EXPERIENCE READY FOR LAUNCH
Delivered refined flows and an interactive prototype that supported stakeholder review and helped move the product toward its launched experience.
— CONTACT
Have a product worth designing?
Whether it's shaping a new idea, improving an existing experience, or simply talking about thoughtful digital products — I'd love to hear from you.
Saboor Fatima
“Designing experiences, questioning the details.”
© 2026 Saboor Fatima